Alterna
Alterna Caviar Anti-Frizz Blowout Butter
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Caviar Anti-Aging Smoothing Anti-Frizz Blowout Butter is formulated with a proprietary Climate Shield Complex that controls humidity affecting hair to keep stands smooth, soft with less frizz for up to 72 hours.* Our pure Caviar extract, rich in omega 3...
from $11.00
Alterna Caviar Anti-Frizz Conditioner
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Caviar Anti-Aging Smoothing Anti-Frizz Conditioner is formulated with a proprietary Climate Shield Complex that controls humidity affecting hair to keep stands smooth, soft with less frizz for up to 72 hours.* Our pure Caviar extract, rich in omega 3 fatty...
from $45.00
Alterna Caviar Anti-Frizz Dry Oil Mist
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Caviar Anti-Aging Smoothing Anti-Frizz Dry Oil Mist is a lightweight mist that instantly adds shine while taming frizz and flyaways, leaving hair soft and silky smooth. Our pure Caviar extract, rich in omega 3 fatty acids, proteins, minerals and Vitamins...
from $14.00
Alterna Caviar Anti-Frizz Multi-styling Air Dry Balm 3.4oz
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NEW! Smoothing Anti-Frizz Multi-styling Air Dry Balm. Save time and embrace texture! Reduces air-drying time by 25% Creates frizz-controlled light hold with natural shine Provides 80% less frizz for up to 72 hours Caviar Extract helps smooth hair and increases...
$40.00
Alterna Caviar Anti-Frizz Nourishing Oil 1.7oz
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Caviar Anti-Aging Smoothing Anti-Frizz Nourishing Oil is a powerful treatment that combats dry and brittle hair and smooths the hair shaft while adding intense shine. It leaves hair lustrously shiny, smooth, and silky-soft. Our pure Caviar extract, rich in omega...
$51.00
Alterna Caviar Anti-Frizz Shampoo
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Caviar Anti-Aging Smoothing Anti-Frizz Shampoo is formulated with a proprietary Climate Shield Complex that controls humidity affecting hair to keep stands smooth and soft with less frizz for up to 72 hours.* Our pure Caviar extract, rich in Omega 3...
from $45.00
Alterna Caviar Bond Repair 3-In-1 Sealing Serum
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The Alterna Caviar Anti-Aging Restructuring Bond Repair 3-in-1 Sealing Serum is designed to be a proactive and reactive powerhouse for damaged and aging hair. The triple-action concentrated formula consists of a biomimetic amino acid/lipid blend that imitates those naturally found...
from $51.00
Alterna Caviar Bond Repair Conditioner
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Alterna Caviar Anti-Aging Restructuring Bond Repair Conditioner enhances softness and manageability of damaged, brittle hair and combats existing and future damage. This rich formula is infused with potent restorative ingredients to nurture, strengthen and fortify and help prevent breakage and...
from $45.00
Alterna Caviar Bond Repair Heat Protection Spray 4.2oz
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The Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-in Heat Protection Spray is a vitamin-enriched treatment spray with Caviar Bond Enforcing Technology that protects strands from heat while strengthening and smoothing hair. It creates a protective barrier, preventing breakage, split ends...
$40.00
Alterna Caviar Bond Repair Leave In Treatment Mousse 8.5oz
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Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-In Treatment Mousse is a restorative repair, protect and prep tool that helps provide severely damaged, brittle hair with lightweight yet intensive repair and a protective barrier against the strain of daily styling. This...
$60.00
Alterna Caviar Bond Repair Leave-In Overnight Serum 3.4oz
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Get the most from your beauty sleep. This hair-repairing and protective formula with Caviar Bond Enforcing Technology restores hair when it needs it most-at night when hair is recovering from daytime aggressors. This overnight transforming treatment smooths hair cuticles, restoring...
$51.00
Alterna Caviar Bond Repair Leave-In Protein Cream 5.1oz
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Alterna Caviar Anti-Aging Restructuring BOND REPAIR Leave-in Protein Cream with Caviar Bond Enforcing Technology deeply penetrates to support the building blocks of hair-restoring and rebuilding dry, brittle strands and a coarse surface damaged by chemical treatment, heat styling, intrinsic aging...
$48.00
Alterna Caviar Bond Repair Masque
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Alterna Caviar Anti-Aging Bond Repair Masque is a weekly hair conditioning masque with Caviar Bond Enforcing Technology helps provide intense hydrating and restorative benefits to hair. An enriched moisturizing blend helps mend breakage and restore hair's healthiest look and feel....
from $55.00
Alterna Caviar Clinical Densifying Mousse 5.1oz
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Caviar Anti-Aging Densifying Clinical Styling Mousse is a lightweight, densifying mousse that thickens and strengthens hair while helping to prevent breakage. This hair densifying formula adds fullness and strength to fine, thinning, fragile hair without weighing hair down. This formula...
$45.00
Alterna Caviar Clinical Densifying Shampoo 8.5oz
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Caviar Anti-Aging Clinical DENSIFYING Shampoo helps to provide texture to fine, thinning, fragile hair. hair as it cleanses. It also helps eliminate follicle-clogging impurities and excess product build-up, revealing healthier, thicker-looking hair. This formula is infused with our signature Caviar...
$45.00
Alterna Caviar Color Hold Dual-Use Serum
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Alterna Caviar Anti-Aging Infinite COLOR HOLD Dual-Use Serum is a versatile serum that provides color rejuvenation, heat protection and intense shine. This dual-purpose treatment can be used as a radiance-boosting leave-in treatment or mixed with any Alterna conditioner to transform...
from $46.00
Alterna Caviar Color Hold Topcoat Spray 4.2oz
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Alterna Caviar Anti-Aging Infinite COLOR HOLD Topcoat Spray is a lightweight formula that seals the cuticle to lock in color pigments for long-lasting multifaceted color, smoothness and shine. It is the essential finishing step for shielding color with reflective shine...
$43.00
Alterna Caviar Extra Hold Hairspray 12oz
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Caviar Anti-Aging Extra Hold Hairspray by Alterna is a quick drying aerosol spray that gives styles ultra firm control with performance flexibility. Provides superior all day, humidity-resistance. [how] Hold can 8 - 12 inches away from the hair and spray....
$38.00
Alterna Caviar Moisture CC Cream
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Alterna Caviar Anti-Aging Replenishing Moisture CC Cream is a leave-in hair treatment and styling cream that perfects hair in 10 different and unbelievable ways. It provides moisture, shine, smoothness, softness, anti-breakage, heat protection, light hold, UV color protection, manageability, and...
from $37.00
Alterna Caviar Moisture Conditioner
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Caviar Anti-Aging Replenishing Moisture Conditioner transforms brittle, dull hair into strong, healthy, younger-looking hair. Formulated with Seasilk technology that repairs, moisturizes and nourishes hair, and Photozyme Complex that protects hair from damage. Incorporates Alterna's Age-Control Complex that includes caviar extract,...
from $49.50
Alterna Caviar Moisture Leave-In Conditioning Milk 5oz
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Alterna Caviar Anti-Aging Replenishing Leave-in Conditioning Milk is a nourishing leave-in conditioner specially formulated for aging hair using the same proven ingredients and technologies as Alterna's top-selling CAVIAR Replenishing Moisture Shampoo and Conditioner. The ultra nourishing formula leaves dry hair...
$40.00
Alterna Caviar Moisture Leave-In Smoothing Gelee 3.4 oz
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Alterna Caviar Anti-Aging Replenishing Moisture Leave-In Smoothing Gelee is a transformative geleé that provides instant smooth perfection on all hair types. This lightweight surge of hydration conditions the hair, smoothing unwanted frizz and providing light definition with high shine. Use...
$37.00
Alterna Caviar Moisture Masque
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Alterna Caviar Anti-Aging Replenishing Moisture Masque is an intensive moisturizing treatment that replenishes moisture-starved strands, leaving hair smooth, silky and youthfully restored. This once-a-week treatment provides an exceptional dose of moisture to completely rejuvenate dry, coarse, and damaged hair. Formulated...
from $55.00
Alterna Caviar Moisture Priming Leave-In Conditioner
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The Alterna CAVIAR Anti-Aging Replenishing Moisture Priming Leave-In Conditioner is a lightweight, leave-in conditioning spray, formulated with Moisture Restoring Complex, to detangle & prime fine, dry hair, providing heat protection & a barrier to humidity for frizz control & style...
from $11.00
Alterna Caviar Moisture Shampoo
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Alterna Caviar Anti-Aging Replenishing Moisture Shampoo attracts, retains and rebalances moisture while protecting color, and improving the overall performance of dry, brittle hair. Formulated with Seasilk, Color Hold and UVA/UVB protection to shield from color fade, daily stresses and future...
from $45.00
Alterna Caviar Restructuring Bond Repair Shampoo
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Alterna Caviar Restructuring BOND REPAIR Shampoo gently yet effectively cleanses hair, removing product buildup, excess oil and impurities while helping to reinforce the hair surface for a renewed feel and look. CAVIAR Anti-Aging Restructuring Bond Repair Shampoo is proven to...
from $45.00
Alterna Caviar Styling Concrete Clay 1.8oz
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Maximum hold, maximum definition clay for high impact styles with a matte finish. An ultra-hold styling clay that provides texture and separation with a matte finish. Creates firm, long-lasting hold. Flex-Strength Complex with a blend of strengthening proteins and nourishing...
$38.00
Alterna Caviar Styling Grit Flexible Texturizing Paste 1.9oz
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The next generation texture paste with a smooth feel and delivers pliable styles. A medium hold styling paste that creates hi-definition silhouettes, separating layers and providing just the right amount of hold. Flex-Strength Complex with a blend of strengthening proteins...
$38.00
Alterna Caviar Styling High Hold Finishing Spray
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A quick drying hold spray that seals styles with matte shine and long-lasting humidity resistance without stickiness or flaking. Key Benefits: Lasting hold for elegant styles Moisture and shine for demanding clients Strong hold, dry touch Free from stiffness, stickiness...
from $27.00
Alterna Caviar Styling Invisible Roller Contour Setting Spray 5oz
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A heat activated "roller in a bottle" for instant and long lasting curls of all sizes. Experience the contour and lift of a roller set without the roller. A medium hold setting spray that lifts from root to tip and...
$38.00
Alterna Caviar Styling Luxe Shape Versatile Creme Gel 5oz
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Luxurious crème gel that conditions and shapes hair in endless styles with medium hold. Buildable formula that never leaves hair stiff or crunchy, perfect for sculpting & thermal styling. Provides protection against damage from heat-styling tools. [how] Apply to wet...
$42.00
Alterna Caviar Styling Perfect Iron Spray 4.1oz
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The ultimate protection against hot tools, Caviar Anti-Aging Perfect Iron Spray protects each strand up to 450 F. This heat-activated spray locks in moisture, sealing and smoothing the hair cuticle to eliminate frizz and split ends, and locks out humidity,...
$38.00
Alterna Caviar Styling Perfect Texture Finishing Spray 6oz
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Alterna Caviar Anti-Aging Perfect Texture Finishing Spray is a multi-tasking working and finishing aerosol finishing spray that adds dimensional texture, shape and movement to all hair types. Boosts fullness for fine, limp hair. Free of sulfates, parabens, sodium chloride, phthalates,...
$38.00
Alterna Caviar Styling Rapid Repair Spray 4oz
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Alterna Caviar Anti-Aging Rapid Repair Spray infuses hair with vitamins to prevent split ends and add moisture and shine. Formulated with Age-Control Complex that combines caviar extract, vitamin C and cytokines to reduce the effects of aging and encourage microcirculation....
$40.00
Alterna Caviar Styling Satin Rapid Blowout Balm 5oz
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Lightweight nourishing balm delivers flawless blowouts and cuts down on style time. Create sleek, smooth blowouts with radiant shine and condition and enrich hair allowing for easier brush glide. Provides protection against damage from heat-styling tools and reduces drying time....
$42.00
Alterna Caviar Styling Sheer Dry Shampoo 1.2oz
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This revolutionary PerfectDose dry shampoo powder spray delivers targeted, customizable and mess-free application, leaving hair looking and feeling freshly cleansed. Key Benefits: Easy & sheer customizable application Ideal semi-targeted spray pattern for distribution on hair/roots Approximately 200 uses. 1 use...
$33.00
Alterna Caviar Volume Conditioner
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Alterna Caviar Anti-Aging Multiplying Volume Conditioner is a rich conditioner that helps seal in moisture, give long lasting body and lightweight moisture. Formulated with Alterna's signature Caviar Extract and volume building Marine Plumping Complex, this formula helps fine, limp hair...
from $45.00
Alterna Caviar Volume Shampoo
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Alterna Caviar Anti-Aging Multiplying Volume Conditioner is a rich conditioner that helps seal in moisture, give long lasting body and lightweight moisture. Formulated with Alterna's signature Caviar Extract and volume building Marine Plumping Complex, this formula helps fine, limp hair...
from $45.00
Alterna Caviar Volume Styling Mist
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Alterna Caviar Anti-Aging Multiplying Volume Styling Mist is a multi-tasking treatment styler that nourishes, replenishes and preserves the health of hair strands, while delivering more fullness and volume. This styling multi-tasker, formulated with Alterna's signature Caviar Extract and volume building...
from $14.00
Alterna Caviar Volume Styling Mousse 8.2oz
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Alterna Caviar Anti-Aging Multiplying Volume Styling Mousse is a lightweight styler that is clinically proven to thicken and strengthen your hair. This body building formula adds big volume and just the right amount of texture to hair, to create the...
$38.00
Alterna My Hair My Canvas Another Day Dry Shampoo 5oz
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My Hair My Canvas Another Day Dry Shampoo is a lightweight, non-tacky fine powder with an invisible, vegan formula that leaves no white residue and revives dirty hair. Formulated with sustainably-sourced vegan botanical caviar, this dry shampoo is hydrating, improves...
$35.00
Alterna My Hair My Canvas Any Way Texture Spray 5oz
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Alterna's My Hair My Canvas Any Way Texture Spray fights frizz and provides humidity resistance for up to 24 hours. This vegan spray is formulated with White Charcoal, a premium grade, small pore, ubame oak charcoal powder to help absorb...
$35.00
Alterna My Hair My Canvas City Slay Shielding 7.4oz
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Alterna's My Hair My Canvas City Slay Shielding Spray provides heat protection up to 450F and protects hair from pollutants. This vegan hairspray has a buildable, flexible-hold and provides humidity protection for up to 72 hours. It is infused with...
$32.00
Alterna My Hair My Canvas Easy Does It Air-Dry Balm 3.4oz
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Alterna's My Hair My Canvas Easy Does It Air-Dry Balm is a lightweight, frizz-control vegan balm that helps enhance natural styles without heat application. It is formulated with prickly pear oil, rich in antioxidants and omega fats to help restore...
$35.00
Alterna My Hair My Canvas Glow Crazy Shine Booster 1.7oz
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A high-concentrate, vegan jelly booster developed to add incredible amounts of shine lasting up to 10 washes & maintain overall moisture, smoothness and manageability of hair. For most hair types. Our silicone-free formula was developed to add incredible amounts of...
$40.00
Alterna My Hair My Canvas Glow For It Universal Gloss 2.5oz
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Alterna's My Hair My Canvas Glow For It Universal Gloss is a vegan, lightweight, multitasking gloss infused with prickly pear oil, rich in antioxidants and omega fats to help restore and protect hair. It locks in moisture and smoothes cuticle...
$35.00
Alterna My Hair My Canvas Jelly Fix Repair Booster 1.7oz
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A high-concentrate, vegan jelly booster that will help repair the hair from the detrimental effects of pollution by preventing breakage, improving manageability & maintaining natural smoothness and shine. For most hair types. Our silicone-free formula was developed to help repair...
$40.00
Alterna My Hair My Canvas Me Time Everyday Conditioner
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My Hair My Canvas Me Time Everyday Conditioner is a gentle and color safe, vegan conditioner that hydrates and restores hair back to its natural state. This conditioner is formulated with sustainably-sourced, vegan botanical caviar that is hydrating, improves your...
from $37.00
Alterna My Hair My Canvas Me Time Everyday Shampoo
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Alterna's My Hair My Canvas Me Time Everyday Shampoo hydrates, improves your overall hair appearance, and smoothes the cuticle to add bounce, shine and strength. It's formulated with sustainably-sourced vegan botanical caviar, a unique blend of polysaccharides, and free-radical neutralizing...
from $37.00
Alterna My Hair My Canvas Me Time Everyday Shampoo 16oz
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Alterna's My Hair My Canvas Me Time Everyday Shampoo hydrates, improves your overall hair appearance, and smoothes the cuticle to add bounce, shine and strength. It's formulated with sustainably-sourced vegan botanical caviar, a unique blend of polysaccharides, and free-radical neutralizing...
from $37.00